Web

The real value of technology lies in the opportunities it creates for people.

Our consultants and developers have extensive experience of using and developing solutions that make an impact, both internally and externally. We help you with web development, web design, digital customer journeys, integrations, UI and UX design, universal design, measurement and analysis, privacy, APIs, AI optimization and CMS/publishing solutions.

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We can help you with:

Website development

Websites aren't just websites - it actually matters what they look like and how they work in use. We design and develop bespoke websites for your unique needs, whether it's a one-pager with static content or a complex site that needs to solve a number of different tasks. Our experienced developers and UX and UI designers take your real needs as a starting point and then create solutions that actually meet those needs.

Digital customer journeys

Where do people meet you? Where do they convert? And where do they not convert? If you don't have control over the entire customer journey, it's hard to know how to make sure customers actually buy from you. We help you get an overview - and we help you optimize the customer journey.

Interaction design (IxD)

Interaction design is an umbrella term for the discipline that works with the meeting between man and machine. The aim is to design user experiences (UX) and user interfaces (UI) that ensure the best possible interaction.

User experience (UX)

UX design (user experience) is about how people use digital solutions such as websites and apps. UI is closely related to UX, and together they make up the design of a digital solution. Your website is often your most important communication surface, and the design has a major impact on both the brand experience and the customer experience. The navigation must be intuitive, the buttons clear and the content must provide answers to your questions. That's why we have in-house specialists in UX and UI design who ensure that our sites are easy to use, appealing and function properly.

User interface (UI)

UI (user interface) design is the process of designing the visual and interactive layer, i.e. what the user actually sees and uses, in digital products such as websites and apps. UI includes layout, visual style, interaction and accessibility.

Universal design (UD)

Universal design is about planning and designing physical and digital products, environments and services so that they can be used by everyone, regardless of disability. For us, this is mainly about visual and technical design and interaction. For example, designing websites to make it easier for blind and partially sighted people to read the content with or without a screen reader, or making it easier for everyone to use digital services on mobile phones, even with reduced fine motor skills.

Prototyping

The best way to ensure a good end product and a smooth process is to spend some time at the start creating a prototype. This will give you an interactive visualization of your idea and allow you to spot weaknesses and challenges at an early stage. It often means that you end up with a much better end product.

App development

We can help you develop apps that work optimally for your purpose. We do layout and design, user experience (UX) and user interface (UI) and content, and we have great partners who help us with the technical development.

Measurement and analysis

How many people visit your website? Where do they come from? What do they do on your website and how long do they stay there? These are questions you should be able to answer, but you won't be able to tell unless you have good website traffic measurement. We can help you set up measurements and analyze what the numbers actually say and what they mean for you. We use several different measurement tools and find the one that best suits your needs and wishes without violating the privacy rules (GDPR).

Search engine optimization (SEO)

Can people find you online? Search engine optimization (SEO) is about increasing the chance that search engines will show your content when people search for specific words, things, phenomena or phrases. SEO is about organic visibility, not keyword advertising or other paid activities. Design, code and content are all important to ensure the best possible SEO. That's why our specialists work interdisciplinary to ensure that you get the best possible effect from your work.

AI optimization (GEO)

If people are to find you online, robots must find you first. Generative Engine Optimization (GEO) is about optimizing content and web solutions so that people can find you and your services or products through AI searches such as ChatGPT, Gemini, and Claude. Our specialists help you build websites and plan and produce content that makes you visible in AI searches. In this article, we explain in more detail what GEO is and how you can optimize content for AI.

Conversion rate optimization (CRO)

Conversion optimization (CRO) aims to get more visitors to do what you want them to do once they enter your website. We set conversion goals based on what's important to your business. This could be anything from making a purchase to submitting a form, signing up for a newsletter or downloading a PDF.

Maintenance (SLA)

For a website to be secure and function well, it needs constant maintenance and updating. The alternative can be costly. That is why we offer maintenance agreements (SLAs) that ensure your websites are secure and up to date. And if something happens, we will fix it. On this page, you can read more about our maintenance agreements.

API

APIs (Application Programming Interfaces) are interfaces that allow different systems to talk to each other and share data. For example, an API can enable your website to connect to and retrieve information from external systems for everything from traffic data, weather data, payment systems or functionality offered by external partners. It can also simplify your everyday life by ensuring that you don't have to manually update data in multiple places on your website. We help you plan and set up API solutions that are tailored to your needs. This can be anything from using existing APIs for partners to developing new API endpoints that make it easier to operate and further develop your own solutions.

Integrations

Integrations are about connecting the website with other systems, preferably through APIs. Examples include integrations with CRM systems, map and traffic data, payment solutions, booking and logistics solutions. We map out which systems should talk to each other and how data should flow. We then set up and test the integrations so that they work stably in practice and make everyday life easier for both you and your users.

AI is becoming an increasingly important part of the digital world. If used correctly, it can be used for smarter searches, content summaries, recommendations or simple support functions for users. We help you to find out where AI actually provides benefit and effect in your digital services, and how it should be solved technically and in terms of content. At the same time, we take into account privacy, quality and maintenance, so that the solution is safe to use over time.

Online store

We design and develop online stores tailored to your actual needs, whether you need a small niche store or a larger solution with many products. We emphasize structure, user-friendliness and universal design, and we can connect the online store to other systems such as warehousing, logistics, finance and CRM.

Web development as-a-service

With web development as-a-service, you can get updated and modern websites and digital solutions without large individual costs. You get a fixed number of hours per month and a prioritized task list that we review regularly. That way, we can always work on what makes the most impact, whether it's new features, user experience adjustments or technical improvements. When we work steadily and systematically, instead of making major upgrades every few years, we can ensure that the websites are always up to date in terms of design, structure, functionality, content, integrations, SEO and GEO.

WordPress

We build most of the websites we deliver in WordPress. It's a flexible and user-friendly publishing system with a large ecosystem of extensions and features. The solution is easy to manage, update and maintain. WordPress is based on open source code and is well known in the industry. This makes it easy to further develop your websites, integrate them with other systems and ensure that you're not locked into one provider. When we set up WordPress sites, we always take into account data protection (GDPR), universal design (UU) and security, and we provide training so that you can use the solution effectively in everyday life.

React

When we need more advanced and interactive solutions than can be solved directly in a traditional publishing system, we often use React. This can be anything from bespoke user interfaces, dashboards and configurators, to customized components and microservices that pull data from various APIs. We build React solutions that are tightly integrated with the rest of your digital structure, whether your websites are hosted in WordPress, Sanity or other systems. The aim is to provide the end user with a fast and intuitive experience, while at the same time ensuring that the solution is neatly structured and can be maintained over time.

Sanity

Sanity is a so-called "headless" CMS, where content is stored as structured data and can be used on websites, in apps, screens or other digital surfaces through APIs. It offers more flexibility than WordPress, for example, and is used when we need to build pages with greater requirements for complexity and structure. We often connect Norwegian-developed Sanity to React to build the front end. This gives you a solution where you have good control over the content, while developers are free to create tailored and fast user experiences on top.

Hosting

We offer website hosting through WP Engine on our dedicated servers in Finland. It provides fast and stable operation with high uptime, good backup solutions, built-in caching and global content distribution (CDN) for better performance. Security is continuously monitored and updated so that known vulnerabilities are dealt with before they cause problems. For you, this means that we take responsibility for technical operations, while you can concentrate on what you do best. Data is stored within the EU/EEA, and the platform complies with strict security and privacy requirements.